Idea Markets

The use of Idea Markets refer to the practice of combining an online suggestion-box with idea evaluation by the use of a virtual stock market.

Here, all the ideas and suggestions are floated on a internal stock market, within an organization or another group of stakeholders.

All the participants in the stock market are handed an amount of play money, which they can use to invest in the ideas and suggestions in the market.

The share price in ideas are determined by the demand. Therefore, the more people to invest in an idea, the higher the share price.

This means that participants who spot a popular idea early will stand to make a profit on his or her investment, an incentive to keep evaluating new ideas as they are shared.